A firm’s goal is to
firm’s profit to ensure that the firm pays the correct amount of tax and to show investors how their funds are being used
a firm’s profit to enable them to predict the firm’s decisions, and the goal of these decisions is to maximize economic profit
A firm’s opportunity cost of production is the sum of the cost of using resources
Bought in the market
Owned by the firm
Supplied by the firm's owner
The firm’s opportunity cost of using the capital it owns is called the
The opportunity cost of the owner’s labour is the
a firm’s total revenue minus its total opportunity cost of production
For most firms, the capital, called the firm’s plant
is a cost incurred by the firm and cannot be
changed
If a firm’s plant has no resale value
the amount paid for it is a sunk cost. Sunk costs are irrelevant to a firm’s current decisions
1. Total product
2. Marginal product
3. Average product
show how the firm’s total product, marginal product, and average product change as the firm varies the quantity of labour employed
Increasing marginal returns initially
Diminishing marginal returns eventually
The firm experiences diminishing marginal returns
elevated to the status of a “law.”
Total cost
Marginal cost
Average cost
is the cost of the firm’s fixed inputs. Fixed costs do not change with output.
is the cost of the firm’s variable inputs. Variable costs do change with output
To see the relationship between the TVC curve and the TP curve, lets look again at the TP curve.But let us add a second x-axis to measure total variable cost.
1 worker costs $25;2 workers cost $50:
and so on, so the two x-axes line up
average total cost =
The shapes of a firm’s cost curves are determined by
The position of a firm’s cost curves depend on two factors
Technology
Prices of factors of production
An increase in a fixed cost shifts the total cost (TC) and average total cost (ATC)
curves upward but does not shift the marginal cost (MC) curve
all inputs are variable, and all costs are
variable.
The behavior of long-run cost depends upon the firm’s
A firm’s production function exhibits
ATC1 is the ATC curve for a plant with 1 knitting machine. ATC2 is the ATC curve for a plant with 2 knitting machines. ATC3 is the ATC curve for a plant with 3 knitting machines. ATC4 is the ATC curve for a plant with 4 knitting machines.
we want to decide which plant has the lowest cost for producing each output level.Let’s find the least-cost way of producing a given output level.Suppose that the firm wants to produce 13 sweaters a day
13 sweaters a day cost $7.69 each on ATC1. 13 sweaters a day cost $6.80 each on ATC2. 13 sweaters a day cost $7.69 each on ATC3. 13 sweaters a day cost $9.50 each on ATC4.
are features of a firm’s technology that lead to falling long-run average cost as output increases
are features of a firm’s technology that lead to rising long-run average cost as output increases
are features of a firm’s technology that lead to constant long-run average cost as output increases
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